Color marks

Acquired distinctiveness, Article 3(1)(3), Article 3(1)(vi), Article 3(2), Color marks, Famous mark, Trademark Appeal 05/05/2023

JPO Appeal Board Rejects Hermes Packaging Colors

On April 25, 2023, the JPO Appeal B…

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, Distinctiveness, Famous mark, IP High Court, Position mark, Trademark Appeal 02/18/2023

Tragic End of Trademark Challenge for Louboutin

In a series of Louboutin’s legal ch…

Acquired distinctiveness, Color marks, Famous mark, IP High Court, Likelihood of confusion, Position mark, Tokyo district court, Unfair Competition Law 01/22/2023

Louboutin 2nd Defeat in Litigation over Red Soles

By order of December 26, 2022, the …

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, Distinctiveness, Famous mark, Non-Traditional trademark, Position mark, Trademark Appeal 06/11/2022

JPO Rejected Colormark of Louboutin’s red soles

On June 7, 2022, the Appeal Board o…

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, Distinctiveness, examination, Famous mark 05/14/2022

Update of Colormark in Japan – Who awarded the 9th registration?

On March 25, 2022, the Japan Patent…

Color marks, Distinctiveness, Famous mark, Likelihood of confusion, Non-Traditional trademark, Position mark, Similarity of mark, Tokyo district court, Unfair Competition Law 03/13/2022

Louboutin Unsuccessful in Litigation over Red Soles

On March 11, 2022, the Tokyo Distri…

Acquired distinctiveness, Article 3(1)(3), Article 3(1)(vi), Article 3(2), Color marks, Famous mark, Non-Traditional trademark, Trademark Appeal 12/04/2021

Hermes Challenge to Register Packaging Colors

HERMES INTERNATIONAL, a French luxu…

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, JPO Announcement, New Trademark Law, Non-Traditional trademark, Trademark Appeal, Trademark Examination Guideline 11/15/2020

Less than 1.5% Success Rate for Getting Color Mark Registration in Japan

Japan opened the gate to Non-Tradit…

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, Distinctiveness, IP High Court, New Trademark Law, Non-Traditional trademark, Trademark Appeal 07/12/2020

Japan IP High Court Refuses Trademark Protection for Orange Color Mark

On 23 June 2020, the Japan IP High …

Acquired distinctiveness, Article 3(1), Article 3(2), Color marks, Composite mark, Descriptive mark, examination, Famous mark, Three dimensional mark 04/28/2018

Trademark registration for Kikkoman’s Soy sauce 3D Bottle

In October 11, 2016, Kikkoman Corpo…