Red Bull

Acquired distinctiveness, Article 3(1)(3), Article 3(2), Color marks, JPO Announcement, New Trademark Law, Non-Traditional trademark, Trademark Appeal, Trademark Examination Guideline 11/15/2020

Less than 1.5% Success Rate for Getting Color Mark Registration in Japan

Japan opened the gate to Non-Tradit…

Article 4(1)(xv), Figurative mark, Invalidation, Likelihood of confusion 01/14/2018

IP High Court admitted high reputation of Red Bull mark in relation to automobiles as well

In a lawsuit disputing similarity o…